# MagicBell

> Multichannel notification API + inbox; Builder free to 1k deliveries/mo

**Category:** Notifications  
**Pricing:** freemium  
**URL:** https://www.magicbell.com  
**Added:** 2026-09-04

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## The Hook

MagicBell is the notification inbox + routing fabric when Knock is workflow-orchestration-first and OneSignal is push-marketing-heavy.

## What's Good

One API across in-app, email, mobile/web push, Slack, SMS. Built-in preferences, smart delivery, delivery observability. Builder $0: 1k deliveries/mo, all integrations, unlimited users/members, 1 project.

## The Catch

Closed SaaS — not Novu self-host. LOUD: Startup jumps to $249/mo (50k deliveries; $0.0025 overage). Multi-channel = multi-delivery counts. You still pay SendGrid/Twilio/FCM underneath. Not Knock twin for complex workflow DAGs.

## Verdict

Notification inbox SaaS. Free to 1k deliveries; Startup $249.